Laphroaig Has Started Limiting Online Purchase Quantity

This is a new development; it looks like Laphroaig is now limiting purchase quantities in their online shop:

“Your Lifetime Allowed Qty for 10 YEAR OLD BATCH 14 2021 CASK STRENGTH is Exceeded.”

The measure, probably put in place to reduce the effects of whiskey flippers and resellers, only appears to target their cask-strength limited release series, of which you are allowed a maximum quantity of three bottles.

As a fan and longtime drinker of Laphroaig, this won’t personally affect me too much, as I tend to only buy 2/3 at a time, but it might make it harder to buy Laphroaig internationally for splits with friends in countries like Japan with less-than-stellar distribution.



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Personal interests in literature, SF, and whisky/whiskey/scotch, Software Engineer by Trade